ZYN 



Good Conversion Practices for PMI’s Smoke-free Products 



PMI offers a variety of quality, scientifically substantiated smoke-free products that are much better choices than continued smoking. Our vision is that our smoke-free products will one day replace cigarettes. 



Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether. 



Minors should not use tobacco or nicotine in any form. 



PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.

We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not alternatives to quitting and are not designed as cessation aids. 



PMI’s smoke-free products are not risk free and contain nicotine, which is addictive. Switching to a smoke-free product is, however, a better choice than continuing to smoke. 



We support our adult smoke-free product users in their journey to full conversion through education and guidance. 



For consumers to experience the benefits of smoke-free products, they must switch completely and abandon smoking permanently. 



We inform consumers of all relevant safety information about our smoke-free products. 



Safety Warnings & Instructions 



PLEASE READ ALL SAFETY WARNINGS AND INSTRUCTIONS BEFORE USE TO AVOID INJURY.  



These safety warnings and instructions cannot cover all possible conditions that could occur and users should exercise care and caution. 



Intended Users 



Nicotine pouches are for adult use only. 



Nicotine pouches are for adults who would otherwise continue to use tobacco or nicotine-containing products. 



Children and adolescents should never use nicotine pouches under any circumstances. 



Nicotine pouches should not be used by persons with reduced physical, sensory or mental capabilities or lack of knowledge, unless they have been given supervision or instruction to use the product in a safe way and understand the hazards involved. 

Nicotine 



Nicotine pouches contain nicotine, which is addictive. 



Nicotine pouches are not risk-free. The best way to reduce nicotine-related health risks is to quit nicotine use altogether. 



Some users may experience (in alphabetical order) abdominal pain, chest pain, cough, dizziness, dry mouth, dry throat, gingivitis, headache, malaise, nasal stuffiness, nausea, mouth irritation, palpitations, throat irritation, and vomiting. 



Nicotine-containing products should not be used by people who have or are at risk of heart disease, are diabetic, are epileptic or are experiencing seizures. 



Nicotine-containing products should not be used during pregnancy or while breast-feeding.  If you are pregnant, breast-feeding, or think you may be pregnant you should quit nicotine use altogether. 



Using nicotine pouches or, in some cases, stopping use of nicotine pouches (or other nicotine-containing products) may require the adjustment of the dosing of certain medications (e.g. theophylline, clozapine, ropinarole). If you have questions about whether you should use nicotine pouches given an existing health condition, you should consult a health care professional. 



 Choking and ingestion hazard 



Keep nicotine pouches out of reach of children at all times. If nicotine pouch is used or swallowed by a child, seek medical attention immediately. 



Nicotine pouches may present a choking hazard if accidentally swallowed. 



If a nicotine pouch is swallowed by an adult, seek medical attention if needed. 



 Irritation Risk 



Do not chew nicotine pouches and exercise caution during use to prevent damage to nicotine pouches. Stop using nicotine pouches and seek medical attention as needed should you experience discomfort or irritation, such as mouth ulcers. 



After handling nicotine pouches, wash hands before touching eyes.  In case of contact with eyes, rinse immediately with water and seek medical attention if needed. 



 Allergic Reaction Risk 



Using nicotine pouches could cause an allergic reaction, such as swelling of the face, lips, tongue, gums, throat, or body, difficulty breathing, or wheezing. 



Stop using nicotine pouches and seek medical attention immediately if you experience any of the symptoms above as they may indicate a serious allergic reaction. 



Use and Storage 



Only use one pouch at a time. 



Nicotine pouches are single use only and should never be re-used. 



Nicotine pouches are intended for oral use only. Only use as directed and discard after use. 



Do not modify nicotine pouches in any way or add any substance to a nicotine pouch. Doing so may cause injury. 



Do not use nicotine pouches where the use is prohibited. 



Do not store nicotine pouches in excessive temperatures or humidity, or outside of the can. 



Use nicotine pouches by the Best if Used by Date indicated on the product label. 



Keep the can closed when not in use.  Use nicotine pouches promptly once removed from the can. 



Do not use nicotine pouches if they appear to be damaged, tampered with, or broken, and stop using if pouch becomes damaged during use. 



Store and dispose of nicotine pouches in a place not accessible to children.

Dispose of nicotine pouches and can in accordance with local regulations. 



Reporting of Adverse Events or Incidents 



If you experience any unwanted health effect when using a nicotine pouch, consult a health care professional. 



You can report any adverse event or incident directly by contacting your local Call Center. By reporting side effects, you can help provide more information on the safety of this product. 

IQOS 



Good Conversion Practices for PMI’s Smoke-free Products 



PMI offers a variety of quality, scientifically substantiated smoke-free products that are much better choices than continued smoking. Our vision is that our smoke-free products will one day replace cigarettes. 



1. Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether.   



2. Minors should not use tobacco or nicotine in any form.   



3. PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.   



4. We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not alternatives to quitting and are not designed as cessation aids.   



5. PMI’s smoke-free products are not risk free and contain nicotine, which is addictive. Switching to a smoke-free product is, however, a better choice than continuing to smoke.   



6. We support our adult smoke-free product users in their journey to full conversion through education and guidance.   



7. For consumers to experience the benefits of smoke-free products, they must switch completely and abandon smoking permanently.   



8. We inform consumers of all relevant safety information about our smoke-free products. 





Safety Warnings & Instructions 



Tobacco and Nicotine 



Tobacco sticks used with IQOS™, as well as all VEEV™ pods and  VEEV NOW devices , contain nicotine, which is addictive. The best way to reduce tobacco- and nicotine-related health risks is to quit tobacco and nicotine use altogether. 



IQOS  and VEEV are not risk-free. 



Some users of nicotine-containing products may experience abdominal pain, chest pain, choking sensation, cough, difficulty breathing, dizziness, dry mouth, dry throat, gingivitis, headache, malaise, nasal stuffiness, nausea, mouth irritation, palpitations, throat irritation, and vomiting.

Nicotine-containing products should not be used by people who have or are at risk of heart disease, are diabetic, are epileptic, or are experiencing seizures. 

Nicotine-containing products should not be used during pregnancy or while breast-feeding.  If you are pregnant, breast-feeding, or think you may be pregnant, you should quit tobacco and nicotine use altogether. 



Stopping smoking or switching to nicotine-containing products may require the adjustment of the dosing of certain medicines (e.g. theophylline, clozapine, ropinirole). 



If you have questions about whether you should use IQOS and/or VEEV given an existing health condition, consult a health care professional. 



Use of tobacco sticks 



Only use:   



✔ IQOS 3 DUO™ or earlier generation devices with HEETS™ sticks, 

✔ IQOS ILUMA™ with TEREA™ sticks, 

Never use IQOS with a cigarette or similar products. Doing so may cause injury. 

Do not modify HEETS sticks or TEREA sticks in any way or add any substance to HEETS sticks or TEREA sticks. Doing so may result in injury. 



  Use of VEEV™, VEEV ONE™ pods and VEEV NOW™ 



Only use VEEV ONE with VEEV ONE pods specifically designed for VEEV ONE. Never use VEEV ONE with other pods. Doing so may cause injury.   



Only use VEEV with VEEV pods specifically designed for VEEV. Never use VEEV with other pods. Doing so may cause injury.   



Do not modify or attempt to refill VEEV or VEEV ONE pods in any way or add any substance to VEEV or VEEV ONE pods. Doing so may cause injury.   



Do not use VEEV or VEEV ONE pods or VEEV NOW device if it appears to be damaged, tampered with, broken, or leaking. 





Prior to use of a product, users should read the full Safety Warnings & Instructions, which contain important safety information about the use of the product. 



Safety Warnings & Instructions for IQOS 2.4+ 

Safety Warnings & Instructions for IQOS 2.4+

Safety Warnings & Instructions for IQOS 3 

Safety Warnings & Instructions for IQOS 3



Safety Warnings & Instructions for IQOS 3 MULTI 

Safety Warnings & Instructions for IQOS 3 MULTI

Safety Warnings & Instructions for IQOS 3 DUO 

Safety Warnings & Instructions for IQOS 3 DUO



Safety Warnings & Instructions for IQOS ILUMA Prime 

Safety Warnings & Instructions for IQOS ILUMA PRIME

Safety Warnings & Instructions for IQOS ILUMA 

Safety Warnings & Instructions for IQOS ILUMA

Safety Warnings & Instructions for IQOS ILUMA ONE 

Safety Warnings & Instructions for IQOS ILUMA ONE

Safety Warnings & Instructions for IQOS ILUMA i 

Safety Warnings & Instructions for IQOS ILUMA i



Safety Warnings & Instructions for IQOS ILUMA i PRIME 

Safety Warnings & Instructions for IQOS ILUMA i PRIME

Battery Degradation 



IQOS devices  and VEEV ONE devices and VEEV NOW, including holders, contain a lithium-ion battery. The lithium-ion battery in the devices is a consumable component that degrades with usage and age. This is a natural process common to all rechargeable lithium-ion batteries. As the battery ages, the active ingredients inside the battery become less capable of retaining energy, resulting in a permanent decrease in maximum battery capacity and usable energy. In addition, the active ingredients become less effective in delivering energy, resulting in a decrease of the battery’s ability to provide sufficient power for electronic device components to operate. As a result, where relevant, the duration of experience may appear to be shorter, the number of puffs or experiences  with one full charge may appear to be fewer, the second consecutive use might be shorter or missing, or some device features, such as autostart or double tap for the  IQOS ILUMA holder, may not perform. 



The battery is a chemical system that requires certain temperature ranges during charge and discharge to work optimally and minimize battery capacity degradation over its lifetime. Although your device has a specific operating range within which the device will function, operating at the extreme ends of this range will degrade your battery faster. Your device comes with customized software to control the charging parameters in order to maximize the life of your device. These algorithms can support the longevity of your battery life, but they can still never fully mitigate the normal aging mechanisms of lithium batteries. High and low temperature operation of your device will accelerate the natural degradation of your battery. Even if you do not use your device the batteries contain chemical systems which can still degrade over time. In order to slow the battery degradation process, we recommend charging your device within the recommended temperature zone, not keeping it discharged for long periods of time and using the charging cables and power adaptors that come together with the device as per the user guides. 

VEEV 



Good Conversion Practices for PMI’s Smoke-free Products 



PMI offers a variety of quality, scientifically substantiated smoke-free products that are much better choices than continued smoking. Our vision is that our smoke-free products will one day replace cigarettes. 



Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether.



Minors should not use tobacco or nicotine in any form.



PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.



We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not alternatives to quitting and are not designed as cessation aids. 



PMI’s smoke-free products are not risk free and contain nicotine, which is addictive. Switching to a smoke-free product is, however, a better choice than continuing to smoke. 



We support our adult smoke-free product users in their journey to full conversion through education and guidance. 



For consumers to experience the benefits of smoke-free products, they must switch completely and abandon smoking permanently. 

We inform consumers of all relevant safety information about our smoke-free products. 





Safety Warnings & Instructions 



Tobacco and Nicotine 



Tobacco sticks used with IQOS™, as well as all VEEV™ pods and  VEEV NOW devices , contain nicotine, which is addictive. The best way to reduce tobacco- and nicotine-related health risks is to quit tobacco and nicotine use altogether.   



IQOS  and VEEV are not risk-free. 

Some users of nicotine-containing products may experience abdominal pain, chest pain, choking sensation, cough, difficulty breathing, dizziness, dry mouth, dry throat, gingivitis, headache, malaise, nasal stuffiness, nausea, mouth irritation, palpitations, throat irritation, and vomiting. 

Nicotine-containing products should not be used by people who have or are at risk of heart disease, are diabetic, are epileptic, or are experiencing seizures. 



Nicotine-containing products should not be used during pregnancy or while breast-feeding.  If you are pregnant, breast-feeding, or think you may be pregnant, you should quit tobacco and nicotine use altogether. 



Stopping smoking or switching to nicotine-containing products may require the adjustment of the dosing of certain medicines (e.g. theophylline, clozapine, ropinirole). 



If you have questions about whether you should use IQOS and/or VEEV given an existing health condition, consult a health care professional. 





Use of tobacco sticks 



Only use: 

✔ IQOS 3 DUO™ or earlier generation devices with HEETS™ sticks, 

✔ IQOS ILUMA™ with TEREA™ sticks, 



Never use IQOS with a cigarette or similar products. Doing so may cause injury. 

Do not modify HEETS sticks or TEREA sticks in any way or add any substance to HEETS sticks or TEREA sticks. Doing so may result in injury. 



Use of VEEV™, VEEV ONE™ pods and VEEV NOW™ 



Only use VEEV ONE with VEEV ONE pods specifically designed for VEEV ONE. Never use VEEV ONE with other pods. Doing so may cause injury. 

Only use VEEV with VEEV pods specifically designed for VEEV. Never use VEEV with other pods. Doing so may cause injury. 

Do not modify or attempt to refill VEEV or VEEV ONE pods in any way or add any substance to VEEV or VEEV ONE pods. Doing so may cause injury. 

Do not use VEEV or VEEV ONE pods or VEEV NOW device if it appears to be damaged, tampered with, broken, or leaking. 





Prior to use of a product, users should read the full Safety Warnings & Instructions, which contain important safety information about the use of the product. 



Safety Warnings & Instructions for VEEV ONE 

Safety Warnings & Instructions for VEEV ONE

Safety Warnings & Instructions for VEEV ONE pods 

Safety Warnings & Instructions for VEEV ONE PODS

Battery Degradation 



IQOS devices  and VEEV ONE devices and VEEV NOW, including holders, contain a lithium-ion battery. The lithium-ion battery in the devices is a consumable component that degrades with usage and age. This is a natural process common to all rechargeable lithium-ion batteries. As the battery ages, the active ingredients inside the battery become less capable of retaining energy, resulting in a permanent decrease in maximum battery capacity and usable energy. In addition, the active ingredients become less effective in delivering energy, resulting in a decrease of the battery’s ability to provide sufficient power for electronic device components to operate. As a result, where relevant, the duration of experience may appear to be shorter, the number of puffs or experiences  with one full charge may appear to be fewer, the second consecutive use might be shorter or missing, or some device features, such as autostart or double tap for the  IQOS ILUMA holder, may not perform. 



The battery is a chemical system that requires certain temperature ranges during charge and discharge to work optimally and minimize battery capacity degradation over its lifetime. Although your device has a specific operating range within which the device will function, operating at the extreme ends of this range will degrade your battery faster. Your device comes with customized software to control the charging parameters in order to maximize the life of your device. These algorithms can support the longevity of your battery life, but they can still never fully mitigate the normal aging mechanisms of lithium batteries. High and low temperature operation of your device will accelerate the natural degradation of your battery. Even if you do not use your device the batteries contain chemical systems which can still degrade over time. In order to slow the battery degradation process, we recommend charging your device within the recommended temperature zone, not keeping it discharged for long periods of time and using the charging cables and power adaptors that come together with the device as per the user guides.